Start Your Horse Business on Good Footing with Choice of Business Entity
Get an overview of different business entity choices for your horse business, and the primary pluses and minuses of each.
Get an overview of different business entity choices for your horse business, and the primary pluses and minuses of each.
It’s no secret that I believe that business planning is an important tool for equine start-ups as well as entities already in existence. From a business perspective, participating in the business planning process is akin to a horse owner being .....
Apr 2, 2012 by Lisa Derby Oden in Horse Business Spoken Here (1 Comments)
It used to be that we talked about customer service and customer satisfaction. In today’s economy it is a consumer or buyer’s market, and on top of that, it makes good sense financially as well. There is information that shows that it costs up to ...
Mar 15, 2012 by Lisa Derby Oden in Horse Business Spoken Here (1 Comments)
Get an overview of different business entity choices for your horse business, and the primary pluses and minuses of each.
Jan 31, 2012 by Lisa Derby Oden in Horse Business Spoken Here (2 Comments)
Want to work in the horse industry? Here's some ideas to get you started.
Dec 16, 2011 by Lisa Derby Oden in Horse Business Spoken Here (2 Comments)
No, I don’t mean the kind often referred to in the show ring. I mean the kind of politics that happens with our local and federal government representatives. I mean the kind of politics that are necessary when dealing with equestrian interests.....
Nov 5, 2011 by Lisa Derby Oden in Horse Business Spoken Here (4 Comments)
Relying on one source of funding is like putting all your eggs in one basket. If that funding source does not come through or dries up, the non-profit faces serious sustainability issues.
Sep 11, 2011 by Lisa Derby Oden in Horse Business Spoken Here (1 Comments)
Social media – for each channel that you use you might track friends, likes, followers, connections etc.; you would also want to include a measure of engagement such as post feedback, tweets, comments etc.
Aug 1, 2011 by Lisa Derby Oden in Horse Business Spoken Here (4 Comments)
Lisa explains how young entrepreneurs are one of the horse world's most beneficial assets and how their ambition and professionalism must be welcomed and nurtured by everyone, even seasoned pros.
May 30, 2011 by Lisa Derby Oden in Horse Business Spoken Here
I’ve grown up with horses in my life. During that time I’ve seen many changes as the industry has grown and evolved. Horses are always special, but in my youth they were relatively rare. You had to seek them out to see them.
Apr 15, 2011 by Lisa Derby Oden in Horse Business Spoken Here
In many ways, social media feels like it was made for the horse industry. Most of us share the love of the horse as well as a strong connection to the social aspect that horses provide us.
Mar 20, 2011 by Lisa Derby Oden in Horse Business Spoken Here
Did you know that groups go through stages of development, just as horses go through growth and training stages, and riders go through learning curves? Understanding the life cycle of a group can assist you...
Feb 15, 2011 by Lisa Derby Oden in Horse Business Spoken Here
This reaction frequently occurs when horse business owners grapple with which tool might best suit their current situation: strategic plan, business plan, feasibility study, or annual operations plans.
Jan 15, 2011 by Lisa Derby Oden in Horse Business Spoken Here
Ahhhhhh…what is it about horses and women? Horses provide enrichment to our lives that nothing else can match. Yet, if our enchantment with these magnificent animals goes overboard, our passion can seemingly turn into a fatal attraction.
Dec 20, 2010 by Lisa Derby Oden in Horse Business Spoken Here
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